Inicio > Term: Direct marketing
Direct marketing
A method of marketing that uses one or more media to elicit an immediate and measurable action - such as an inquiry or a purchase - from a customer or prospect. Also known as direct response marketing.
- Parte del discurso: noun
- Industria/ámbito: Asistencia sanitaria
- Categoría: General
- Company: Blue Cross Blue Shield
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- Harry8L
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(London, United Kingdom)
