cost per click (CPC)
An online advertising metric which refers to advertising spending divided by the number of recipients who click on the message (e.g., a banner ad on a website or a link embedded in e-mail message).
- Parte del discurso: noun
- Industria/ámbito: Tecnología
- Categoría: Tecnología de la información
- Company: Gartner
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Other terms in this blossary
Creador
- consultant
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